Being the CEO of Nextgengolf, you can imagine how many students and young adults reach out asking for a job or introduction to friends at other golf companies. It is amazing how many people send the same email saying “I love golf, this is my passion, I currently work in sales, and am the best candidate for the job.” Golf is a passion for millions of people in the US, but working in the game is much different than loving to play it. Although everyone wants a golf job, these jobs are few and far between given the economic realities of the golf industry. Below are a few tips which can help prepare you for a golf job.
Entry-level golf job at the course
Ever worked at a golf course in an entry-level role? If so, you can appreciate the hard work and long hours that go into running a golf course. Although you might think this experience is useless for a marketing role at a golf company, your knowledge and experience “knowing the intricacies of golf course” is actually powerful. Personally, I respect people who have worked at golf courses, especially in entry-level roles because these candidates are generally hard working, have strong communication skills, and carry strong golf knowledge. My co-founder Mike Belkin and I were both caddies who met while fundraising for the Francis Ouimet Scholarship Fund. If we did not caddy, we would not have jobs in golf right now. Caddying allowed us to meet some tremendous people at the golf course who are now friends, mentors, investors, and advisors to us. Don’t be afraid to show entry-level jobs in golf on your resume, even if you think they do not hold any meaning for the position.
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Write about golf
As you can see by this article, I am not the best writer, but at least I try hard. Being a good writer and communicator is a huge plus for any golf company no matter what role you may be applying for. Content is king. The best golf companies are writing often and sharing their stories with the world. Knowing how few golf companies do this well, there is a big opportunity for you to set yourself apart if you can write well and share your stuff during an interview. Even if you are applying for a head pro job, show the board you can write well. Share stories about members at your old course, fun tournaments you ran, and knowledge about golf architecture. Saying is one thing, showing is another.
Become a social media golf influencer
There is no doubt about the power of social media. Although technology and social media is constantly changing, showing golf companies you are knowledgeable about the social sphere is a huge plus. Candidly, the golf industry is behind the curve when it comes to social media, providing an opportunity for those who are more knowledgeable. The industry will become smarter and understand social channels are not an option, but a necessity. Be careful though...Being active on social media is a double edged sword as you could lose the opportunity for a job, just as easy as you can get a job. Be smart, get engaged in conversations, and show that you understand social golf influence.
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I left out that being a good golfer can really help you too! Although the advice above will guarantee a job in golf, I hope it is helpful to understand some of the traits I value when looking at future hires. If you are looking at getting a job in golf, feel free to check out our job board which is updated weekly with jobs in the golf industry.
Good luck!
**Kris Hart is the CEO of Nextgengolf and has spent a lot of long hours at the course. Contact him on Twitter @CollegeGolfGuy.